2026 年陶瓷行业趋势：关税、手工艺和可持续性

# 2026 年陶瓷行业发展趋势：您需要了解的一切

**2026年5月5日｜科曼陶瓷**

—

The ceramic industry is moving fast in 2026. Whether you’re a brand owner sourcing custom mugs or a boutique buyer looking for unique tableware, here’s what’s shaping the market right now.

—

## What’s Happening with Tariffs & Trade

You’ve probably seen headlines about ceramic tariffs. Here’s the short version:

欧盟最近确认对中国瓷砖征收反倾销税（最高达 69.7%），美国自 2019 年以来一直维持对中国餐具征收 301 关税。.

**But here’s what actually matters for buyers like you:**

这些关税影响的是大宗工业陶瓷砖，而不一定是大多数中小买家关心的手工制作、手工品质的餐具和杯子。聪明的制造商已经在其他国家建立了生产基地，以绕过这些壁垒。.

**这对您意味着什么：**
– Prices on standard industrial ceramics may go up slightly
– But premium, design-focused ceramic products are not facing the same pressure
– If you’re importing custom-branded mugs or dinnerware, lead times and MOQs are actually improving as factories compete for your business

## 手工艺运动是真实的

This is the biggest trend in ceramics right now, and it’s not slowing down.

Young potters have turned ceramic-making into a global lifestyle phenomenon. They’re not just selling cups — they’re selling the story of the clay, the glaze chemistry, and the hands that shaped it.

**What’s driving this:**

– **Instagram & TikTok are the new showrooms.** A 30-second video of a potter throwing clay can sell 500 mugs.
– **Imperfection is the new luxury.** Hand-thrown shapes, natural glaze variations, wood-fired textures — these are what consumers pay a premium for.
– **Coffee culture is the catalyst.** The specialty coffee boom created massive demand for beautiful, functional ceramic cups.

**结果：** 一个手工制作的咖啡杯现在网上售价为 $35-$60 美元。直接面向消费者的陶瓷品牌在Shopify、Etsy和亚马逊手工制作网站上蓬勃发展。.

## 可持续性不再是可选项

2025-2026 年发生的两件事改变了游戏规则：

1. **The EU’s Carbon Border Adjustment (CBAM)** now requires importers to report emissions for ceramic products. Full carbon pricing is coming by 2028.
2.**如果您想通过威廉姆斯-索诺玛（Williams Sonoma）、宜家（IKEA）或塔吉特（Target）进行销售，您的供应商需要获得认证。.

**陶瓷厂的实际做法：***

**For your brand:** If you’re sourcing custom ceramics, ask your supplier about their sustainability practices. It’s not just good marketing — it’s becoming a requirement for selling in Europe and North America.

## 购房者在 2026 年应注意的事项

### 1.订购数量灵活
每家工厂都要求每个设计 1000 件以上的时代已经一去不复返了。现在，许多制造商为定制形状提供低 MOQ 选项（100-300 件）。.

### 2. Mix & Match Is the New Normal
2026 年最成功的陶瓷品牌都在做系列产品--一个杯子、一个盘子、一个碗、一个花瓶都有相同的美感。请与您的制造商洽谈，打造一个具有凝聚力的产品系列。.

### 3.徽标之外的定制
您的客户需要的是看起来经过精心设计的陶瓷。可以考虑定制釉料（哑光、斑点、活性）、独特形状（有机、琢面、不对称）和混合材料（陶瓷+木头、陶瓷+竹盖）。.

### 4.文件比以往任何时候都重要
If you’re selling in the EU, you’ll need FDA/LFGB certification, REACH compliance, and sustainability documentation for carbon reporting. A good manufacturer will have these ready.

## 底线

2026 is a great year to be in ceramics — if you know what you’re doing.

当下胜出的品牌是：
– Treat ceramics as design products, not commodities
– Invest in good photography and storytelling
– Choose manufacturers who offer flexibility and quality, not just lowest price
– Take sustainability seriously, because their customers do

Whether you’re launching a coffee mug line or building a full tableware brand, the fundamentals are the same: great design + great manufacturing + great story = a product people love.

—

*准备好讨论您的下一个陶瓷项目了吗？[联系我们](https://kmceramic.company/en/contact/)*

2026 年陶瓷行业趋势：关税、手工艺和可持续性

Related Products & Services